Reviews decide whether you show up in the map pack and whether the person looking at three plumbers picks you. Referrals bring bigger jobs and cost nothing. Both depend on asking at the right moment, which is exactly the thing a busy owner never gets around to.
The customer was delighted on Tuesday. By Friday they have forgotten, and you never asked. Meanwhile the one unhappy customer you had all quarter is the only person motivated enough to write anything.
Rating and volume are two of the strongest local ranking factors there are. This is the part of SEO you can influence this week.
An ask that lands an hour after the job is finished converts. The same ask three weeks later does not.
A private route for bad experiences means you fix it in a text thread instead of reading about it in public.
A referred customer costs nothing to acquire, trusts you before you arrive, and argues about price far less.
Triggered from your CRM, your invoice, or a tap on your phone. No list to work through later.
Timed to land while the work is fresh, in your voice, with a link that takes one tap.
Anything short of happy comes to you privately before it has a chance to become a public review.
The customers who just told you they love the work are the ones asked to pass your name along.
No. Asking every customer for an honest review is explicitly fine. What is not allowed is filtering who gets asked based on how happy they are, or offering anything in exchange. We ask everyone, and the private route for unhappy customers is about resolving the problem, not hiding it.
You respond, and we draft it for you. A handled complaint with a calm public reply often reads better to a prospect than an unbroken wall of five stars, which most people quietly distrust.
Enough to be credible next to whoever is above you in the map pack. Go look at the top three for your trade in your town — that is your target, and it is usually more achievable than owners expect.
It works because of when it fires. Asking someone who has just publicly said you did great work is a completely different conversation from asking cold, and it costs nothing to try.
The assessment includes a look at your Google Business Profile against the businesses ranking above you, and what it would take to pass them.
Book a free assessment